Mission: To develop the best known bottled water company in Africa by shifting the mindset of the consumer on the importance of high quality drinking water.
Vision: To address, through our product, a solution for the imminent water quality and quantity crisis facing the African continent
Bay Breeze Water is a young company, competing in a market flooded with established brands. It is therefore important to us to be a supplier to your company with its large African footprint. Through that footprint and strong consumer base our product will
reach a very large market.
We discovered a very strong certified water source, did market research on the related products, investigated production lines and suppliers, decided on one product range, selected a supplier and ordered the production line that provides up to 3 million bottled water.
The product range we decided on is the 500ml bottled still water, because we’ve found it to be the most popular size of still water used by the consumer. Appreciating the health risks at open water dispensers, whether in office environments or in store, the sealed bottle provides a much safer solution to individual consumers, especially considering the impact of the pandemic.
Having found a water supply which is sustainable and certified for human consumption, we selected the most modern water bottling line available. The bottling line was installed in a large factory with a hygienically prepared shop floor.
The factory is centrally located for easy distribution of our product.
Our water was laboratory tested after being filtrated through our reverse osmoses plant and it was found to be of the highest quality of prepared still water in the country.
The competitors in this category have been on the market for years already and their brands are well known.
Our major opportunity in this market is the high quality and sustainability of our product. According to the laboratory tests our still water product is safe for infant consumption, a quality rarely found on still water products on the shelves.
Several consumers have complimented us on the unique light refreshing taste of the product.
Although our fully automated bottling plant is the first of its kind in South-Africa and we use the highest quality of material on the bottling line, we still produce a very high quality product that is affordable to the consumer.
Our current production line is able to produce a high volume of bottled still water. Supported by a water source which has been tested as reliable, sustainability is another of our major strengths.
Visually our product connects with consumers with regards to infant consumption, health and wellness and hygiene through our label, which also reflects our water substance table.
It is a known fact that the quality of drinking water on the continent is not good and our view is that not only will the availability of water become problematic, but the quality of off-the-shelf still water will become even more important. In both instances Bay Breeze Water fulfill the requirements.
IMPORTEND INFORMATION TO KNOW
*Orders only by mail (nico@baybreezewater.co.za).
*Self designed labels available at additional cost.
*Transport not included but can be arranged at additional cost.